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Akitsu - Energy Drink Packaging

Graphic Design & Illustration: Pankhi Kanani

Idea:  Create an energy drink with a package design that embodies the beauty and simplicity of traditional Japanese art, setting it apart from other energy drinks. The goal is to draw inspiration from Japanese aesthetics and appeal to a broad range of consumers who are looking for a healthy and natural way to stay energized throughout their day.

Concept:  The best Japanese energy drink; AKITSU - it means Dragonfly in Japanese. Dragonfly is the inspiration behind many works of art in Japan, and other Asian countries. Dragonfly represents Autumn and Summer. It also symbolises power, energy, ability and victory. Akitsu Energy Drink helps in boosting your energy and confidence level so you can soar even higher!






final personal branding logos-01.png

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